Xiaomi Brandhouse
Friesenwall 124, 50672 Köln // Pier 124

Our megatrends at DIGITAL X

Megatrends are thematic areas that present changes and currents within the industry and steer strong trends in different directions.

We address the following megatrends: Connected Business Future of work Security

Our quarter

DIGITAL X 2023 offers 4 quarters as venues for the presentations. The Stadtgarten Quarter, Friesenviertel Quarter, Mediapark Quarter and the Belgisches Viertel Quarter.

We can be found in the following quarter:


About the company

Xiaomi - more than just smartphones. Xiaomi is already celebrating its 13th anniversary and looks back on a decade of groundbreaking innovations and international success. In the turbulent yet successful era of the mobile Internet, Xiaomi has gone from an unknown underdog to the youngest Fortune Global 500 company in history, in just thirteen years. Today, Xiaomi is the third largest smartphone brand in the world (and also in Germany) and a leading consumer IoT platform globally. A key part of the company's overarching philosophy is to create amazing products at affordable prices to help everyone around the world live better through innovative technology.

This is what you can expect at DIGITAL X

Xiaomi offers a wide range of hardware products in addition to its core competence of smartphones, which are created with numerous ecosystem partners. Innovation, quality, design, and user-friendliness are anchored in all products. The Xioami portfolio includes accessories such as wireless chargers or headphones Xioami also offers smart devices for home and on the go, for example air purifiers, wearables, hearables, hot air fryers, smart lamps, e-scooters, battery-powered vacuums, vacuum robots, or TVs, supplemented by non-networked lifestyle products such as suitcases, glasses or shavers. All of this will be on show to experience at DigitalX in the Xiaomi Showtruck. Follow your curiosity and visit us!

What makes the product unique

To create amazing products and solutions at affordable prices and to bring a better life to all people worldwide through innovative technology.

Solution for the customer

Part of Xiaomi's recipe for success is the proximity to its users: through intensive exchange via social media and with its strong Xiaomi community, Xiaomi not only fuels its own brand, but also incorporates feedback into product development. An integral part of the company's overall philosophy is to create amazing products at affordable prices, to bring a better life to all people worldwide through innovative technology.